My first (and last) WCAF show was also 2009, where I bumped in to you, Keith! I had been to the USA once previously for training too though, 3 years previous.
I think I was the first UK framer to do the show independently- I’m a pioneer!
To cover the cost, (pre pricing software) I divided it in to my average amount of frames per year and added that to each frame for a year previous - 30p I think. I called it VAT - Vegas Added Tax.
It’s more than worth any expense, plus you could do the same as I did, make a week of it and see the canyon/etc.
I think there were 62 moulding/ frame suppliers alone that year!
The seminars are great, I only did two but wish I’d done more and just engaging with so many framers who may do things a bit different is also an experience. And this is all in an Hotel (about the same size as my village!)
If you’re not a grumbler, become one (do it anyway) - there are more updates and tips there plus they usually have a Grumbler dinner and/or breakfast.
https://www.thegrumble.com/
The seminar thing was attempted over here at the spring fair; it was too little too late, but the very first trade show with workshops/seminars in uk was born right here on this forum!
I simply would not have been the framer I was were it not for the opportunity to tap in to fhe gregarious US framing market.
Do it!